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The REBAR Story

Steel is good at withstanding tensile stress (bending forces), whereas concrete is good at bearing compressive stress (squeezing forces) but can crack under tensile stress.  Reinforced concrete produces a material that is stronger than either material alone.  

Just as reinforced steel fortifies concrete, Reinforced Enterprise Business ARchitecture (REBAR), reinforces enterprise strategic goals and principles you designed into your enterprise to add value. 

You know that without a plan, your business is essentially a ship without a rudder!   Even day-to-day activities are likely to be haphazard and reactive.  So that is why you used your research, sales forecasts, market trends and competitive analysis to make well thought-out predictions of how you see your business developing.  For example, your company Business Plan is your unique view of the mission, vision, goals, and objectives of your enterprise. It is the roadmap that guides your company to success and for keeping it on the right track.  

 

The act of writing down the essentials of your unique business case forced the partners to think through all of the requirements for starting a business so they could convey that story in text and graphics to investors or the bank. Your business plan told the story of the main concepts of service or product delivery, the personnel and equipment necessary to provide the services or products, and administrative and vendor support required.  This document:

  • Conveyed the mission and prospects of the business to customers, suppliers and other interested parties

  • Laid out the process for identifying risks and opportunities, making decisions and successfully growing an already successful business

  • Empowered your personnel, who are your most valuable assets, to make daily decisions as they worked to provide customer satisfaction

The Not-Enough-Data Challenge:  How does each individual in your business organization come to identify with the same mission, vision, goals and objectives espoused by strategic managers?    Is the word getting out to your entire organization?   While many company executives create great plans, most leave those plans sitting on the shelf once the objective of the plan, such as convincing the bank or investors to loan money to the business, has been met.  Your thoroughly vetted business plan is regarded as no longer necessary.  Not only is this a waste of planning effort, but not actively implementing the plan may contribute to business failure:

  • Organizations fail to achieve their strategic goals because these goals are not shared with their personnel. 

  • The business process only works if everybody agrees on, and understands how, a process is supposed to run.

  • Your personnel will fill any voids by going back to doing things that may not effective or efficient for the whole organization 

  • Your plans for growth and IT for better customer service will have been a waste of time and effort.

 

If you have taken the time to proactively describe  your organization's future in natural language, spreadsheets, illustrations and diagrams, we can help you implement and reinforce these strategies throughout your enterprise!

 

The Drowning-in-DataChallenge:  A company uses documents to communicate, transact business and analyze its productivity.  But your organization can  be “drowning in data” when they try to save everything they think is required. Is this what you hear from your staff?

  • We are generating tons of data, but we don’t know what to do with it or how to make sense of it!

  • We duplicate efforts across department silos, but the data doesn’t match and some departments hoard their information.

  • We reinvent the wheel for every new project.

 

If your KM approach doesn’t identify WHAT is important, then your staff may be wasting time aimlessly sifting through piles of data-rubble, never sure of finding anything of value they can use to satisfy customer needs in a way that is directly aligned with the strategic goals of the enterprise.  For example:

  • Documents that provide proof of your organization’s dealings and may be referred to for years to come. These may include statistics, charts, graphs, images, case studies and survey results.

  • Reports that cover topics, such as safety compliance, sales figures, financial data, feasibility studies and marketing plans

  • Email, meeting minutes and work products your workers use to collaborate internally

  • Reports designed to keep investors informed

  • Transactional documents you use to keep customers, colleagues in other businesses, service providers, professionals who advise the business, government officials and job applicants informed. These vary according to the nature of your business.

 

Implement your important business documents by providing effective REBAR Knowledge Management (KM) to your entire workforce.  When you provide a KM system designed around the way you planned your business, your personnel will be able to carry out your vision of shared responsibility for ultimate customer satisfaction.

Zachman
Data Rubble
Knowledge
Our Team
TEAM

Dr. Christine Hoyland, CEO

chris.hoyland@customer1focus.com

Phone: 757-747-7379

Chris Hoyland was never one for doing things the usual way.  

 

She went from mother and housewife, to machine shop apprentice, to nuclear engineer testing complex systems on Navy submarines.  While participating in a Dr. Deming TQM seminar, she discovered her true passion for stimulating metrics-driven organizational change.  

 

Her career with the Department of the Navy continued for over two decades, where she combined engineering skills with a fervor for bringing high tech solutions to the ultimate customer, our warfighters.  During the technology revolution, Chris turned to academic research to tackle the out-of-control problem of failed projects that is costing taxpayers billions of dollars every budget cycle.

 

She earned her PhD in Engineering Management while she developed a common sense approach to conveying complex organizational activities.   As CEO of her consulting company, Customer 1 Focus, LLC, Dr. Hoyland pioneered a patent-pending method for distilling the core essence of any enterprise from enterprise content. She is now devoted to sharing her discoveries with organizations intent on achieving customer focused excellece.

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